THE READYTORUN 2.0: AN ASSERTIVE RESILIENCE

The second episode of the Ready to Run TV Show began with a note of assertion and confidence, expansive on why the show was created: for the ability of young candidates to make themselves known to the public, and to the people who will vote for them.

Hosted by Samson Itodo, the Executive Director of YIAGA AFRICA, the show began with the reaffirmation of its mission, and information for the people to be more aware of the young candidates who are running for office, their respective goals and what they aim to achieve, and why it is crucial for the voters to be conversant with these young candidates. With just weeks away from the 2019 Elections, it is imperative for voters to not just know how these young candidates but to become familiar with their manifesto, and to see the drive they have for their pursuit to run for public office.

Next was the Ready to Run Lab, hosted by Chioma Agwuegbo, founder of TechHerNG and a member of the NotTooYoungToRun Strategy Team, who emphasized on the seven (7) things to note while using Social media for effective campaigns/ mobilizing electorate. As the world has gone more tech-savvy, social media has taken its place as a medium of passing messages across continents and beyond target audiences. In simple words, social media can be quantified as “people on the left, people on the right, and social media in the middle” Going forward, the seven points were stated as: A collective audience; know that everyone is taking to everyone at the same time. 2.) Be conversant with the idea/know that everything could be used to your advantage 3. Identify your audience 4. Be familiar/know your passion 5. Be aware that engagement exceeds/trumps numbers 6. Familiarize yourself with the rules, and lastly, 7.) Know that honesty is the best policy. Guests for the second episode of the show were Happiness Odochi, (31) a young candidate running for office of the House of Assembly, Ngor-Okpala, Imo State, and Simon Karu, (40) running for the House of Representatives, Kaltungo, Shongom Federal Constituency, Gombe State. Karu Simon made emphasis on bringing legislation home to the grassroots, to his people. He buttressed on the importance of providing standard healthcare for his people, and Ms. Happiness also quipped in on this. As mandatory, the candidates signed the Ready To Run Pledge, to run an issue-based campaign, and committed to focus on giving their service to the public, if elected. Finally, the Message of the Day was direct and impactive; “Your Permanent Voters Card guarantees access to jobs, quality healthcare and education. Collect your PVC today and vote wisely. No PVC, No Voting, No Voice”

It is important to note what the ReadytoRun TV Show seeks to address, and it is for the need of young candidates to garner support and their voices heard in their quest for running for office. But in light of this, the Ready To Run TV is not just for candidates but also for the people, the voters who will be actively giving their support to the young candidates by voting them into public office in the coming 2019 elections. With this in place, the ReadyToRun stands apart by being non-partisan in its drive and support, and also assertive and pragmatic in its orientation/goal.

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